The marketing for Batman v Superman: Dawn of Justice has been a bit of a roller coaster ride. The Comic-Con trailer was an epic scope that brought the film to life, yet didn’t reveal too much. The second full trailer was a bit of a let down as it brought us our first look at Doomsday and a glimpse at what would appear to be the resolution of the film with Batman, Superman, and Wonder Woman standing with one another. The marketing has since been on a mission to try and redeem themselves and divert attention back to the initial conflict of Batman and Superman.
We now have two new TV spots asking fans to officially choose a side. It was a matter of time before we got the full court press asking for people to take a side in the war between the alien and the bat. The new spots take a hard turn from the last theatrical trailer, which left a bad taste in fans mouths with both the end reveal and the portrayal of Lex Luthor. The new TV spots are released alongside a new poster, showing the two facing off almost like a more awkward fight promo poster. The TV spots are actually really cool and the new marketing campaign is much better than the theatrical trailers, but is it too late? Well, who cares, just enjoy the new spots and get ready for an epic superhero showdown! Which side do you choose?
Check out the TV spots!
The official synopsis for the films is:
Fearing the actions of a god-like super hero left unchecked, Gotham City’s own formidable, forceful vigilante takes on Metropolis’s most revered, modern-day savior, while the world wrestles with what sort of hero it really needs. And with Batman and Superman at war with one another, a new threat quickly arises, putting mankind in greater danger than it’s ever known before.
So what do you guys think of the TV spots? You excited for the upcoming Batman v Superman: Dawn of Justice? Drop a comment and let us know what you think.